Most agencies already advise clients on branding, print and local SEO, then send them to a third party the moment NFC comes up. That referral is where the margin leaves the building. White label NFC business cards let you keep the whole job in house: you buy blank stock at wholesale, brand it, and invoice the client under your own name. This article covers the part the price list does not: what a single client team actually costs you, what you keep per card, and how to structure the offer per seat.
White label NFC business cards are blank NFC cards you buy at wholesale and sell under your own brand. At NFC BULK the price per card runs from 6.99 euro at 5 pieces down to 2.00 euro at 1000 pieces, a 71% drop. A 25-seat team taken from the 50-piece tier costs 199.95 euro, so 4.00 euro per card, with 25 cards left in stock for the next client.
What are white label NFC business cards?
A white label NFC business card is a blank NFC card that a reseller brands and sells under its own name, without the supplier appearing anywhere on the product or in the transaction. NFC BULK ships every card blank, so there is no logo, no imprint and no third party name your client can trace back. You decide whether you print the card yourself, apply a sticker or a foil, or hand it over blank with a digital profile already programmed.
The technical side of what happens on a tap is covered in how an NFC review card works. The brand and stock side is covered in White Label NFC Cards: Your Brand, Our Stock. This article stays on the agency case: selling per team, per seat, with a repeat cycle.
Why sell NFC cards yourself instead of referring the client out?
Because a referral pays nothing and a resale pays per card, per seat, every year. An agency that refers a 25-person client to another supplier books zero revenue on a job it fully originated, and hands over the client contact at the same time.
There is a second reason that matters more over time. A team of 25 is not a one-off order. People leave, cards get lost, job titles change, and a new hire needs a card in their first week. If the client buys directly from a supplier, that repeat order goes there. If it runs through you, it stays a line on your invoice.
The wholesale tier you buy from
| Quantity | Total price (incl. VAT) | Price per card |
|---|---|---|
| 5 | 34.95 euro | 6.99 euro |
| 10 | 59.95 euro | 6.00 euro |
| 15 | 82.95 euro | 5.53 euro |
| 20 | 99.95 euro | 5.00 euro |
| 50 | 199.95 euro | 4.00 euro |
| 250 | 699.95 euro | 2.80 euro |
| 500 | 1149.95 euro | 2.30 euro |
| 1000 | 1995.00 euro | 2.00 euro |
Small quantities sit in the starter bundles; everything from 50 pieces up sits in the bulk bundles. It is one and the same blank card in every tier, only the pack size changes.
What does a 25-seat team cost, and what do you keep per card?
A 25-seat team is best bought as the 50-piece pack at 199.95 euro, which puts your cost at 4.00 euro per card. Buying exactly 25 by combining a 20-pack at 99.95 euro and a 5-pack at 34.95 euro costs 134.90 euro, which works out at 5.40 euro per card, so you pay 1.40 euro more per card and end up with no spares.
Here is the comparison with an example resale price of 15.00 euro per card to the client. That price is an illustration, not a promise; you set your own.
| Buying route for 25 seats | Your cost | Cost per card | Revenue at 15.00 euro example | Gross margin | Margin per card |
|---|---|---|---|---|---|
| 20-pack + 5-pack | 134.90 euro | 5.40 euro | 375.00 euro | 240.10 euro | 9.60 euro |
| 50-pack, all 50 sold | 199.95 euro | 4.00 euro | 750.00 euro (50 cards) | 550.05 euro | 11.00 euro |
| 250-pack, spread over teams | 699.95 euro | 2.80 euro | 3750.00 euro (250 cards) | 3050.05 euro | 12.20 euro |
Read the middle row carefully. The 50-pack only reaches 4.00 euro per card if all 50 leave your stock. If you invoice the client for 25 and shelve the rest, your out of pocket for that job is 199.95 euro and the other 25 cards sit in inventory as a paid asset for the next team or for replacements.
Deduct your own branding cost from the margin column. What printing does to the per card figure is worked out in NFC cards printing: cost and margin per print run.
Which tier fits an agency with more than one client team?
If you serve four or more teams of roughly 25 people, the 250-piece pack at 699.95 euro is the point where the per card cost drops to 2.80 euro and stays there. Below that, the 50-piece pack at 4.00 euro per card is the sensible first commitment for a single client.
Agencies with a standing NFC line and several sales teams under contract usually settle at 1000 pieces for 1995.00 euro, or 2.00 euro per card. That only makes sense if you have signed demand, not if you are hoping for it. Choosing a first quantity without overbuying is handled in NFC Cards Bulk Order: Choosing Your First Quantity.
Who programs the cards, you or the client?
Do it yourself and bill for it. Programming 25 cards is a repetitive task the client does not want, and it is the part of the job that justifies a service fee on top of the card price.
What the agency handles
Writing each card to the right personal profile, review link or vCard, labelling them per employee, and testing every card before handover. Testing matters at volume: check the whole batch, not a sample. The method is in how to test NFC before reselling a batch.
What the client handles
Supplying the employee list, the links and the artwork approval. Keep that to one intake round, otherwise the admin eats the margin you calculated above.
How do you price white label NFC business cards in a proposal?
Quote per seat, not per card, and split the line into hardware, branding and setup. Per seat pricing survives staff turnover, because a new hire is simply one more seat at the same rate instead of a renegotiation.
A workable structure for an agency proposal: a one-off setup fee per team for artwork and template, a per seat price that includes the card, printing and programming, and a replacement rate for cards ordered outside the initial batch. Because your buying price already dropped to 4.00 euro per card at 50 pieces, a replacement order stays profitable even when it is a single card.
How fast can you deliver a team order?
Every NFC BULK order ships from the Netherlands and leaves within 24 hours. For an agency that means you can quote a client without holding stock for the first job, then move to bulk once the line proves itself.
Holding stock is still the stronger position for repeat clients. If a client asks for four replacement cards on a Tuesday, taking them off your own shelf at 2.80 euro per card from a 250-piece pack beats placing a fresh small order at a higher tier price.
Ordering as an agency
Start with the 50-piece pack for a first client team, or with a starter bundle if you only want to test print and finish on a few cards first. Once you have two or more teams under contract, move to the bulk bundles and lock in the lower per card cost. The full reseller route, from first pack to standing stock, is set out in how to resell NFC review cards.
Frequently asked questions
Can I sell NFC cards under my own agency brand?
Yes. NFC BULK ships every card blank, with no supplier logo, imprint or packaging branding. You apply your own print, sticker or finish and invoice the client under your own name. Nothing on the card points back to the supplier, which is what makes it a white label product rather than a resold branded one.
What does a 25-person team cost me as an agency?
The cleanest route is the 50-piece pack at 199.95 euro, which is 4.00 euro per card and leaves 25 spares in stock. Buying exactly 25 by combining a 20-pack at 99.95 euro and a 5-pack at 34.95 euro costs 134.90 euro, or 5.40 euro per card. The 50-pack is 1.40 euro per card cheaper and covers replacements.
At which quantity does the price per card stop dropping much?
The steepest drop happens between 20 and 250 pieces: from 5.00 euro per card at 20 pieces to 2.80 euro per card at 250 pieces. After that the curve flattens to 2.30 euro at 500 pieces and 2.00 euro at 1000 pieces. For most agencies the 250-piece pack at 699.95 euro is the practical sweet spot.
How quickly can I deliver a client team order?
All NFC BULK orders ship from the Netherlands and leave within 24 hours of ordering. Add your own branding and programming time on top of that when you quote a delivery date to the client. For repeat clients it is faster to hold stock from a bulk pack so replacement cards can go out the same day.
Buying NFC cards in bulk
NFC BULK supplies blank Google review cards in bulk to resellers across Europe. Shipped from the Netherlands within 24 hours, with tier discounts up to 71 percent on larger quantities.
See the bulk bundles · Start smaller · Pricing and margins